#CX Club – Round 5 – CX Principles (3) – CX is a gap, You only control part, EX, Ownership & Profit
The first topic in CX Club is CX Principles and in this video we look at the final four of eleven principles: […]
Category: Customer Journey Mapping
#CX Club – Round 4 – CX Principles (2) – As strong as the weakest link, consistency, brand & the gap
The first topic in CX Club is CX Principles and in this video we look at the second set of principles: D. […]
#CX Club – Round 3 – CX Principles – CX isn’t something you do, CX isn’t CS, CX, Journeys & Stories
The first topic in CX Club is CX Principles and in this video we look at the first three of eleven principles: […]
CX Club – Round 2 – Agenda – Setting out the subject matter topics for #CXClub – 1st will be CX Principles
CX Club is a series of videos designed to stimulate interactive discussions around the subject of the end-to-end Customer Experience transformation process, […]
If Customer Experience isn’t about Transformation, it isn’t about anything
In the previous blog, we spoke about the fact that the real benefit of Customer Journey Mapping comes from the pain points, […]
Customer Journey Mapping – the map isn’t the point…
In the past couple of decades Customer Journey Mapping has become one of the most commonly spoken-about of modern-day business practices. The […]
